Services

With these strategy-first assessments, I will review your business goals, marketing metrics, assets and processes to uncover gaps and opportunities to increase sales. The most robust program includes an assessment of 64 items in six core areas of marketing along with a review of:

• Brand Identity & Positioning 
• Competitors, ICPs & Personas
• Digital Marketing
• Metrics & KPIs
• Processes
• Budget
• Tech Stack
• Marketing Calendar
• Past Campaigns
• Marketing Assets
• Staff  and vendors

Ready to launch into the next phase of business growth? An fCMO partnership offers ongoing data-driven strategy and leadership with structured frameworks to drive scalable results at a more affordable price than a full-time CMO. The Full Engagement Program includes: 

• Consulting for Senior Leaders
• Oversight of Staff & Vendors
• Talent & Resource Acquisition
• Budget & Expense Oversight
• Cross-Functional Collaboration
• Quarterly Campaign Oversite
• Project Prioritization
• Reporting
• Evaluation & Innovation 

If you need better insight into your data to increase efficiency and profitability and optimize ROI, a metrics dashboard can save hours of staff time and set you and your team up for success.  Services include: 

• Dashboard Design
• Monthly Data Analysis
• Data-driven Recommendations
• Consulting